"Coupon" - kev xav "sau hauv cia" rau kev them nyiaj hauv kev ua si. Lub hlwb "coupon" yog lub tswv yim ntawm kev txheeb xyuas kev lag luam los ntawm Eric Berne.

Psychological "coupons" zoo ib yam li cov luv nqi daim coupon uas tau muab rau cov neeg siv khoom hauv khw muag khoom. Ob qho tib si thiab lwm daim coupon tuaj yeem khaws, khaws cia, pov tseg lossis faked. Nws yog ib qho nyuaj heev rau lovers ntawm kev sau puas siab puas ntsws "coupons" tsis kam lawv, ib yam li nws yuav nyuaj rau lovers ntawm khw daim coupon los tsuas hlawv cov luv nqi. Thiab thaum kawg, ob qho tib si, cov neeg tuav daim coupon yuav tsum tau them rau daim coupon.

Ib qho piv txwv ntawm "daim npav": tus poj niam, tau kawm txog nws tus txiv txoj kev tsis ncaj ncees, ncaws nws tawm. Tab sis ntawm nws qhov kev thov tsis ntev, nws tso cai rau nws rov qab los, thaum hais tias: "Zoo, koj tuaj yeem nyob, tab sis nco ntsoov tias yav dhau los yuav tsis yog." Yog li, rau kev ntxeev siab, nws tau coj nws tus kheej "daim daim coupon" nrog lub npe loj rau kev npau taws thiab kev thuam nrog lub sijhawm siv tsis tau (rau lub neej) thiab tsis tu ncua muag hauv tsev neeg ua si.

Ib qho excerpt los ntawm phau ntawv "Kev Tshawb Fawb Kev Lag Luam - Eastern Version"

Authors: Makarov VV, Makarova GA,

Cov neeg siv khoom tuaj rau kev kho mob nrog cov ntawv tuab tuab ntawm cov nyiaj muas, nrog lub lauj kaub-bellied piggy banks. Rau ntau tus, sau "stamps" thiab "npib" dhau los ua qhov kev txhawb siab tseem ceeb hauv lub neej. Feem ntau, cov neeg siv khoom khaws cov cim kub ntawm qhov kev xav tiag tiag uas lawv tsis tso cai rau lawv tus kheej kom tshwm sim "no thiab tam sim no", tab sis khaws cia, qee qhov rau "hnub los nag", qee qhov rau hnub so.

Ntawm no yog ib qho piv txwv. Sveta, kws kho mob, 43 xyoo. Nws "album" hu ua "Tus Poj Niam Hlub". Cov kev xav ntawm kev xyiv fab tiag tiag, kev cia siab ntawm kev hlub, kev sib deev, kev sib deev tau muab zais tom qab kev xav ntawm kev tsis quav ntsej rau txiv neej. Hauv tsev neeg, leej niam txwv tsis pub "ua poj niam": siv tshuaj pleev ib ce, hnav khaub ncaws ci ntsa iab. "Tsis txhob yug los zoo nkauj, tab sis yug los zoo siab", "Nws tsis yog kev zoo nkauj, tab sis kev ua siab zoo ua rau tib neeg zoo nkauj", "Lawv tau ntsib los ntawm khaub ncaws, lawv raug coj los ntawm lub siab". Tus ntxhais txiav txim siab ua neeg ntse, ua siab zoo thiab tos tus huab tais tag nrho nws lub neej. Nyob rau hauv nws "album" nws glued stamps ntawm nws unexpressed qhabnias kev xav ntawm kev xyiv fab thiab kev hlub. Nws qhov khoom plig tsuas yog ua tus Tub Vaj Ntxwv xwb. Thiab lub "album" yog nws dowry.

Thaum ua haujlwm nrog cov nyiaj muas noj, tus kws kho mob nug ntau cov lus nug rau tus neeg siv khoom. Koj lub txhab nyiaj piggy yog dab tsi? Nws zoo li cas, qhov loj me, xim yog dab tsi? Puas yog miv los yog npua? Puas hnyav lossis khoob? Ntev npaum li cas koj yuav khaws cov nyiaj npib ntawm qhov kev xav tsis meej? Puas yog koj txoj kev xav racket lossis qhov tseeb? Koj sau ntawv dab tsi? Koj muaj pes tsawg albums? Muab lub npe rau koj albums. Koj khaws lawv ntev npaum li cas? Koj xav tau dab tsi khoom plig? Nyob rau theem no, nws yog ib qho tseem ceeb rau dissociate, cais tus neeg siv khoom los ntawm nws txoj kev xav racket, piv txwv li, siv cov duab pom ntawm albums, piggy banks. Tom qab ntawd, tus kws kho mob thiab cov neeg siv khoom txheeb xyuas cov khoom sau thiab qhov xav tau rov qab ua kom meej meej. Hauv chav kawm ntawm kev ua haujlwm, tus neeg siv khoom paub tias, tau koom nrog kev sau, nws tau koom nrog kev ua pauj. Ntawm no nws yog ib qho tseem ceeb kom ua tiav cov txheej txheem ntawm kev sib cais, caw tus neeg siv khoom ua ritual. Peb siv cov txheej txheem trance. Nov yog ib qho ntawm cov kev xaiv ntawv: “Koj tuaj yeem nthuav qhia koj cov albums thiab cov nyiaj muas noj hauv lawv. Piggy banks. Xaiv ib txoj hauv kev kom tshem tau lawv. Nws tuaj yeem yog hluav taws kub ritual loj. Tej zaum nws zoo li hluav taws kub hnyiab. Nws yog qhov tsim nyog yog tias koj tau khaws cov nyiaj muas noj txij li lub sijhawm ntawd. Los yog tej zaum ib tug loj loj shaman hluav taws, nyob ib ncig ntawm uas ntxoov ntxoo rush txog, cov cim ntawm koj lub neej, lawv nyob rau hauv carnival qhov ncauj qhov ntswg thiab costumes. Ua tib zoo saib lawv. Leej twg tom qab lub qhov ncauj qhov ntswg, lawv ua dab tsi, lawv tham txog dab tsi. Lawv txoj kev xav thiab kev xav yog dab tsi? Lawv puas zoo siab lossis tu siab? Saib, mloog, xav tias muaj dab tsi tshwm sim nyob ib puag ncig. Thiab thaum koj npaj txhij, coj koj cov albums thiab nqa lawv, tam sim no pov cov albums rau hauv qhov hluav taws kub. Saib cov nplooj ntawv nthuav tawm. Yuav ua li cas cov nyiaj stamps tawg, flare nrog hluav taws thiab da dej nrog tshauv. Leej twg nyob ntawm koj? Saib ib ncig, dab tsi tau hloov. Cov neeg no yog leej twg nyob ntawm koj? Puas yog lawv hnav lub ntsej muag lossis tsis? Ua tib zoo saib lawv. Lawv ua dab tsi, lawv tham txog dab tsi, lawv lub siab xav li cas.

Koj puas muaj lub txhab nyiaj piggy? Yog tias muaj, xav txog tias koj tab tom ntaus nws nrog rauj loj thiab tsoo nws mus rau smithreens. Lossis poob rau hauv dej hiav txwv xiav, khi ib lub pob zeb zoo nkauj rau koj nyiam "kitty" lossis "pw".

Cia mus ntawm qhov hnyav ntawm kev xav ntau ntxiv. Hais nyob zoo rau lawv. Hu nrov nrov "Nyob zoo!".

Racket kev xav

Piv txwv li, ib tug txiv neej zam txim rau nws tus poj niam uas nquag mus nrhiav hauj lwm. Nws qhov tseeb ntawm kev ntshai ntawm kev kho siab, kev tso tseg, yog hloov los ntawm kev npau taws. Nws tsis qhib siab qhia nws txoj kev xav tiag tiag. Nws tsis qhia nws tus poj niam qhov tseeb:

“Huab Tais, kuv ntshai poob koj. Koj yog qhov kaj ntawm qhov rais rau kuv, lub ntsiab lus ntawm kuv lub neej, kev zoo siab thiab kev thaj yeeb nyab xeeb. Nws muaj feem ntau tias tus poj niam tom qab cov lus no yuav tsis nyob twj ywm thiab yuav ua txhua yam kom nyob ze rau tus txiv neej no. Txawm li cas los xij, hauv kev muaj tiag, tus txiv qhia racket indifference thiab khaws cov cim ntawm kev npau taws rau kev ua pauj. Thaum lub "khob siab ntev" ntws, nws qhia txhua yam txog nws qhov kev tsis txaus siab. Tus poj niam tawm mus. Nws nyob ib leeg. Nws txoj kev them rov qab yog kev kho siab uas nws ntshai heev. Saib →

Sau ntawv cia Ncua